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|Title:||Analysis and Research of Market Insights in Global Healthcare|
|Supervisor:||Lone, Amir Manzoor|
|Keywords:||Growman research group;Key Opinion Leader;Quality Control;Healthcare Professional|
|Abstract:||The research that I was doing is based on Analysis and Research of market insights in global healthcare. I have done several projects and, in those projects, I conducted qualitative and quantitative research on various diseases and nutritional supplements. I have also conducted interviews with medical professionals all over the globe using CATI (Phone-based data collection) and CAWI (Web-based data collection) capabilities and collected that data to gain insights for the projects. During one year, I worked on numerous projects, first was carried out to better understand the perspectives of Key Opinion Leaders, Healthcare Professionals, Company Executives, Regulatory Experts, and Payers in their respective markets on Solid Tumors, particularly Hepatocellular Carcinoma, Gastric Carcinoma, Non-Small Cell Lung Carcinoma, and Esophageal Carcinoma in countries such as the UAE, Turkey, South Africa, Saudi Arabia, Egypt, and Lebanon. The second study was conducted to have a better understanding of Oral Nutrition Supplements in Malaysia and Singapore. The third study was the Prevalence and Testing of Glucose-6-Phosphate Dehydrogenase Deficiency in Indonesia and Vietnam. We were expected to collect responses from healthcare professionals who were experts in these studies, as well as conduct secondary research, in order to provide relevant insights to our clients. So, the main goal of these studies was to identify current market trends and provide necessary insights.|
|Appears in Collections:||Masters Theses@DBT|
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