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| Issue Date | Title | Author(s) |
|---|---|---|
| 11-Nov-2014 | Impact of Advertisement Expenditure on Firm’s Performance: A Case of FMCG Industry in India | De, K. K.; Mahendru, Mandeep Kaur |
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- 1 firm value
- 1 probability
- 1 sales
- 1 VAR
- 1 VECM
Date issued
- 1 2014